Does Medium matter? Investigating the Impact of Viewing Ideal Image or Short-form Video Content on Young Women’s Body Image, Mood, and Self-objectification

This academic study investigated the impact of viewing appearance-ideal short-form social media video content on young women’s state appearance satisfaction, negative mood, self-objectification, and related constructs, compared to viewing appearance-ideal image content and appearance-neutral content.

Author(s): Jade C Gurtala, Jasmine Fardouly
Organisation: Body Image
Year Published: 2023
Language: English

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